T-MOBILE VISUAL COMMUNICATIONS

Social | PR | Executive Communications

During the Legere era, social media was a natural extension of T-Mobile's bold, irreverent brand personality. I developed and art directed social concepts spanning PR, executive communications, company culture, product launches, and real-time moments—using illustration, motion, humor, and visual storytelling to turn corporate messages into content people actually wanted to engage with.

A little friendly competition. A series of social and PR concepts built around T-Mobile's rivalry with other carriers for the Super Bowl, using sports culture and nostalgia to make a very corporate message a little more entertaining.

Greetings from the road. A nostalgic postcard series created to document the Unstoppable Tour as T-Mobile's senior leadership team traveled across the country. Each stop became its own illustrated destination.